Watch this OVERVIEW VIDEO to learn more about screenings through
Written Transcript is below.

Through our friends at, you can set-up a personalized movie screening of LOOK TO THE SKY at a local theater in the U.S.

You pick the date, time, and place, and Tugg will reserve the theater and handle all of the technical logistics.  You just invite the attendees!

The revenues our studio receives from the screening will be donated to the charity you choose.  You will be able to share an inspiring film with your community and allow every attendee to be a superhero in the process!

Once reserves the theater, they will create a personalized Event Page for your screening.  This Event Page will provide all the details and allow people to pre-order tickets.  Ticket prices are usually set between $10 to $15.

There is NO cost to request a Theatrical Screening of the LOOK TO THE SKY in your community.  There are NO hidden fees involved.  And multiple screenings can be requested for the same city.  However there is one important requirement...

Although the theater is reserved for your screening, it is required that the screening pre-sell a certain amount of tickets within 7 days of the event date to be confirmed.  This insures that the costs of the screening will be covered.

So, once your Event Page is live, it’s up to you as the “Promoter” to spread the word to your community and let people know the event will only take place if enough tickets – the “threshold” – are reserved within 7 days of the screening.  Once enough tickets are sold, your event will be confirmed and you can sit back and enjoy the show!  If there aren’t enough tickets sold, then no one will be charged for the reservation, and the screening will be called off.


Written Transcript of the Video

Hi, I'm Brett Culp, I'm the producer-director of a new documentary film, called Look to the Sky.

In this video, I want to tell you a little bit more about how you can bring this movie to your local community, by requesting a screening, through our friends at

We have a unique partnership with a company called Tugg, and you can get there through our web site. 

What Tugg allows you to do is to request a screening.  A screening for you, and your friends and contacts, in a local movie theater, of our movie Look to the Sky.


On you can enter your zip code.  It'll bring up all the theaters that are available in your area, that you can work with. You then fill out a form:

·        You pick a couple of theaters...

·        You pick out a couple of dates and times that are workable for you,

·        and you'll work with their team to get it all set up.

Note: The dates need to be Sunday to Thursday because movie theaters are packed on Fridays and Saturdays, so they don't have a lot of availability on those days.


Once you get that going, Tugg will create a web page just for your screening.

On that page, it will show:

·        the price of the tickets

·        the location

·        all the event information

It even lets you fill out a description of the event:

You might just copy what's on our web page about the event, or you might add some details about what special things you're planning to do.

You can also put on there what charitable organization the screening proceeds will go to. 


Every screening that we do through - the proceeds that would come to us through, as filmmakers, we're instead going to give away to a charitable organization.

So, you choose your charitable organization, and you can write that there in the description.


Then it will also show the number of tickets that you have to sell.  It's a countdown.  It's a bit like crowdfunding, where there's an amount set, there's a deadline, and the clock ticks down.

The clock will continue ticking down until about a week before the screening. 

There's no fee to request a screening through  It's free to make the request.  But you do have to sell a minimum number of tickets, usually in the 60-to-70 ticket range, to make the screening happen. 

The reason that exists, is that it confirms for the movie theater that they are going to make some money off the screening, since they're making a theater available to you.

So, you don't have to pay an upfront fee, but a percentage of the ticket sales goes to them. 

So, you need to know that going in, in terms of fundraising for a charitable organization that interests you.


Just so you have a sense of how the numbers work:

Let's say it's 60 tickets required to make the screening happen.  

And you're selling them at $10 apiece, which is not very much for tickets to a movie theater.

Once you sell that minimum amount, the charitable organization you're working with is now guaranteed $100!

So - the theater and distributor have been paid, all the costs have been paid, and there's enough to pay your charity $100.

Now once you get past that threshold number, for every ticket you sell after that, 40% goes to the charitable organization, and the rest goes toward the distribution and all that.


But here's the real bonus.

The best way to raise money is not just the $10 ticket sales. 

You can also request, through, that when people check out, when they go through the process of buying their ticket, you can also add that they can donate more. They can make an extra donation to this charitable organization. 

And what we have found from our past film, the Legends of the Knight, is that people will pay for the ticket, but then they'll go above-and-beyond if asked to donate.  They'll add another $15, $20, $30, $50, $100 even, to that screening ticket price.

And when you do that, just a small portion of that that gets removed (as a service charge) for credit card processing. But most of that additional donation will go to the charitable organization. 


Now - that additional money is going to be released to you personally. They usually send that you with PayPal. 

You're going to get that pretty quickly after the screening happens, and after everything is all taken care of.

The other proceeds that will come in for ticket sales, will actually come in through our not-for-profit, Rising Hero Project.  So Tugg is going to send them to us at Rising Hero Project, we'll receive them within 60-to-90 days, and then we send them on to the charity you choose. We take care of that for you.


If you heard everything I said, and you said:

"Well that's easy, that's turnkey, but it's not exactly what I want to do.  I want to do it differently!  I want to have more opportunity."

If you want to have something different, you absolutely can.  This is ONE way of screening Look to the Sky. But you could also design your own screening, in your own way. Put together your own event in a community center, or a school - whatever it is that is available to you.

Look around on our website, and you will find the other option, which is to host your own screening. Reach out to us, let us know what you're planning to do, and we'll make the movie available to you as well, at no fee.


Thanks for joining us tonight on this journey. We look forward to what you'll create.  Thanks for partnering with us to do something good in the world.

Have a heroic day!